Projects
I’ve partnered with top cycling brands as a content creator to bring their mission and products to life through authentic, engaging storytelling. From professional photo and video production to dynamic POV footage and high-performing Instagram Reels and YouTube videos, I help brands connect with the cycling community and showcase their gear in action. Each project is built around real, on-the-bike experiences that align with brand values and drive visibility across social and digital platforms.
Follow along:
Troy Lee Designs 2025 Fall Collection
Troy Lee Designs product photoshoot at Trestle Bike Park showcasing the D4 full face helmet and Skyline jersey and pants. The imagery will be used for their launch across website, email campaigns, and paid social media channels.
Photographer: James Stokoe
Troy Lee Designs x SRAM 2025 Collection
Troy Lee Designs product photoshoot in Evergreen, Colorado showcasing the A3 helmet, Skyline jersey and pants, and Oakley eyewear - all in collaboration with SRAM.
Photographer: Trevor Lyden
Troy Lee Designs 2025 Spring Collection
Troy Lee Designs product photoshoot in Idaho Springs, Colorado, featuring the Skyline jersey and pants along with the Stage Pro kneepads. The imagery was used for the Spring 2025 launch across their website, email campaigns, and paid social media channels.
Photographer: Trevor Lyden
Troy Lee Designs 2024 Fall Collection
Troy Lee Designs product photoshoot in Whistler, Canada with Cam Zink, capturing the upcoming fall collection, including jackets, pants, a new D4 helmet design, and lifestyle imagery. The photos were used for the Fall 2024 launch across their website, email campaigns, and paid social media channels.
Photographer: Trevor Lyden
Trestle Bike Park Photoshoot
Promotional photoshoot for Trestle Bike Park in Winter Park, Colorado, showcasing their extensive trail system of over 70 trails, including the pro line, Banana Peel.
Photographer: Chris Wellhausen
NIGHTFALL
Excited to escape the relentless chaos of the city center, Dillon Lemarr grabs the handlebars of his COMMENCAL META V5 In Nightfall. Dillon takes you along to discover the Mile High City, a nickname given to the city of Denver in reference to its altitude, and the many spots that surround it.
Videographer: Derek McCuiston | Photographer: Ryder Hernandez
RECOLLECTION
In the essence of RECOLLECTION we slow down time to look back and focus on the finer moments. Dillon Lemarr and Jared Hardy take the COMMENCAL CLASH and head to Ride Kanuga in Asheville, NC to see what it has to offer.
Videographer: Jared Hardy
THE LAST CALL
Riding in the high country of Colorado can only be enjoyed for a few months out of the year. When the weather begins to change, getting one more ride in before winter hits is the highest priority. Blink once and the ground is covered in snow. Sometimes it’s hard to accept that the best trails won’t be rideable for a few months, but that’s what makes them so special during riding season. For Dillon, riding in the fall is the perfect way to cap off the season and put it to rest until the springtime comes.
Videographer: Jared Hardy
Meta V5 Bike Check
Dillon gives a run through of his Commencal Meta V5, the suspension settings, component details, and insight of how he likes to set up his trail bike.
Edit: Ryder Hernandez
